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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">yearbookjapan</journal-id><journal-title-group><journal-title xml:lang="ru">Ежегодник Япония</journal-title><trans-title-group xml:lang="en"><trans-title>Yearbook Japan</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2687-1432</issn><issn pub-type="epub">2687-1440</issn><publisher><publisher-name>Association of Japanologists and the Institute of Oriental Studies of the Russian Academy of Sciences</publisher-name></publisher></journal-meta><article-meta><article-id custom-type="elpub" pub-id-type="custom">yearbookjapan-211</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЭКОНОМИКА И УПРАВЛЕНИЕ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ECONOMY AND SOCIETY</subject></subj-group></article-categories><title-group><article-title>Япония и Россия: пути формирования общественного мнения о странах-соседях</article-title><trans-title-group xml:lang="en"><trans-title>Japan and Russia: Ways of the Creation of Public Opinion on the Counterpart Country</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Жилина</surname><given-names>Л. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Zhilina</surname><given-names>L.</given-names></name></name-alternatives><email xlink:type="simple">noemail@neicon.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff xml:lang="ru" id="aff-1"><institution>Омский государственный университет им. Ф.М. Достоевского</institution><country>Russian Federation</country></aff><pub-date pub-type="collection"><year>2013</year></pub-date><pub-date pub-type="epub"><day>22</day><month>02</month><year>2022</year></pub-date><volume>42</volume><issue>0</issue><fpage>135</fpage><lpage>153</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Жилина Л.В., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Жилина Л.В.</copyright-holder><copyright-holder xml:lang="en">Zhilina L.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.yearbookjapan.ru/jour/article/view/211">https://www.yearbookjapan.ru/jour/article/view/211</self-uri><abstract><p>Основной целью настоящей работы является изучение изменения в общественном мнении и восприятии России и русских (Японии и японцев) японскими/российскими студентами за последние пять лет. Эмпирические данные, используемые для статьи - это результаты опросов, проведенных автором в 2007 и 2012 гг. в университетах Японии и России.</p></abstract><trans-abstract xml:lang="en"><p>The main aim of this paper is to examine the changes in public attitude and perceptions of Japanese/Russian students towards Russia/Japan during previous five years. The empirical data used for the paper are based on polls carried out by author in 2007 and in 2012 at the Universities in Japan and Russia.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>Россия</kwd><kwd>общественное мнение</kwd><kwd>имидж страны</kwd><kwd>национальный характер</kwd><kwd>социологический опрос</kwd><kwd>студенты</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Japan</kwd><kwd>Russia</kwd><kwd>Public opinion</kwd><kwd>Image of the country</kwd><kwd>National mentality</kwd><kwd>Public poll</kwd><kwd>Students’ audience</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Ivengar, Shanto, Mark D., Peters and Donald R. Kinder. Experimental Demonstrations of the “Not-So-Minimal Consequences of Television News Programs. The American Political Science Review. Vol. 76 (4). 1982. 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